Usability Professionals' Association Hong Kong- Events

Events

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info@usability.com.hk

Date& Time

Thu, 13 September 2007
7:00 - 9:00pm

Venue

Australian Chamber of Commerce

4/F Lucky Building
39 Wellington Street
Central, Hong Kong

Language

English

Registration

Non UPA Members - HKD$100

UPA Members - HKD$50

Students - HKD$25

For further information, please contact please contact Nicole Schadewitz or Adler Jorge (Tel: 95508251, Email: sd.nic@polyu.edu.hk)

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Events 2007

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Mobile Usability in the US: Widgets & Search

Keiyu Kamatani Scott Weiss will present a view of the US mobile market and its recent advances, balanced with summaries learned at Mobile HCI in Singapore. His talk will be extensively illustrated with video and data from US-based usability research of Mobile Widgets and Mobile Search. He will add to these insights from his company's recent research with insights learned from the conference in Singapore, where he will lead panels on Mobile Widgets and Mobile Search.

Topics:

Mobile interaction design: a short overview
Mobile Widgets and Mobile 2.0: what and why
Mobile Search: the current state of the US market
Mobile interaction design in US versus Hong Kong (discussion with the audience)

Takeaways:

PDF copy of Presentation

Target Audience:

Mobile UI Designers and Developers
Product Managers
Marketing Managers
Handheld Products Business Owners

Biography:

Scott Weiss, author of Handheld Usability (Wiley: 2002), is a leader in mobile usability design and research. He is the President of Usable Products Company, which he started in New York City in 1996. Usable Products Company assisted Samsung with usability of the YP-K5 and K3 MP3 players, and worked with Vodafone extensively on the design of the Simply mobile telephone. Scott is an outspoken critic of mobile user interfaces, based on extensive usability research and benchmarking conducted by his team at Usable Products, which recently released two studies, one on Mobile Search in the US, and the other on Alltel's Celltop, a mobile widget solution. Scott's background prior to Usable Products Company was in career roles at Apple, Microsoft, Sybase, and Autodesk. He received a BS in Engineering: Human Interface Design from Stanford University.

Visit: http://www.usableproducts.com/experience/scott.shtml for more details.

Organised by:
Interaction Design Association HK (IxDA HK) and
Usability Professionals' Association HK (UPA HK)

Number of participants is limited to 38. Registration will be accepted on a "first come first served" basis. For further information, please contact Nicole Schadewitz or Adler Jorge (Tel: 95508251, Email: sd.nic@polyu.edu.hk).

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